Are you ready to start growing your baking business even without a storefront, but you need some ideas for marketing? Great, then you are on the right path. Read about these 50 different ways to market your baking business.
Now that you have your baking business set up and you ready to get going, we wanted to share with you 50 different ways to market your baking business. These are just a few ideas to help you get the creative juices flowing.
Check out these ideas and see how you can incorporate them into your marketing plan.
If you are still gathering information before you leap into entrepreneurship, then we highly suggest you read our post Starting A Baking Business here. Learn about all the different steps you need to take to start your baking business even without a storefront.
Want more than just a blog post to help you get started? Yeah, we figured. When we started, we googled, searched, and read everything we could find about starting a baking business down to financial planning.
We discovered that there was not much out there that provided a strong resources that had actionable tips for starting your baking business. So we decided to compile all our information into an ebook to help others start and grow their baking business. After we wrote the ebook, we realized that we actually had so many tools available to help help someone successfully launch their baking business even without a storefront.
We knew it would be rude to keep this information to ourselves and not share the tools that we have that helped us become successful. We off our great bundle deal to help new business owners successfully launch their baking business with our Baking Business Starter Kit for only $93.75
Our ebook: How To Successfully Launch Your Baking Business- Normally $49.99
Our P&L sheet. As a start-up, we understand the importance of staying on a budget. Manage your finances easily and cost effectively with our profit and loss workbook. Know how and where your money flows. Go here to learn more- Normally $35
Our Pars Sheets to help manage inventory and production. Normally $15
Added bonus- Plus, we throw in a lot of FREEBIES to you. I mean, just look at this list.
Business Plan Template
Bakery Business Resource List
GFS pricing guide
IG bakery content planner
And much, much more....
That's more than an $125 value for only $93.75
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50 Different Ways To Market Your Baking Business Even Without A Storefront
Drop off samples
Drop off menus
Leave business cards
Corkboards i.e libraries, park centers, etc
In books related to your business
In business fish bowls
With your tip
Accidentally leave them where you are sitting
Collaborate with local businesses even without a storefront
Talk to other businesses to collaborate on projects
Use other businesses to give you as a referral, and you do the same
Talk to local businesses about hosting a pop-up shop
Collaborate with bloggers to promote your items
Collaborate with locals to promote your items
Use social media to your advantage
Do videos. Videos are a must for your social media strategy
Create stories and storyboards
Join groups and engage helpfully with others
Do not underestimate the power of building an email list. Go here to learn how this can help propel your business.
Run social media ads
Print flyers to leave at businesses
Partner with the post office to have you print media distributed
Publish tv or radio ads
Publish in local newspapers
Publish in niche newspapers
Publish in niche magazines
Brainstorm and talk to local businesses about partnerships
Local food trucks/vendors
Local sports teams
Try to get set up events
Local club events
Local Chamber of Commerce
Local school sports events
Local school festivals
Local town events
Local private events
There you go. Now you have a list of ideas to start diving into for marketing. Mull over each suggestion and think about the ways that you can use them for your baking business even without a storefront.
I wanted to go into a little more depth on how you can use some of the ideas. Everyone knows that social media plays a crucial role in marketing. You need to work on engaging your audience on each platform. Videos and lives are great ways to get people engaged with your brand. If you are having a different time creating a plan for your social media, then start by signing up for our 30 days of Instagram Bakery Content here. This is a plan to help you develop your content for the entire month on Instagram.
Another one of our favorite ideas is creating a pop-up shop. Start by networking with other local businesses that would benefit well from having you host a pop-up shop. Think of women's boutiques, photographers, coffee shops, or another business in town. Once you find a business to partner with, then you will need to contact the local city hall to inquire about business permits. Lastly, make sure to contact the local health department to determine if you need anything specific for your temporary shop.
Your local Chamber of Commerce is a great place to start the networking process. Join the Chamber of Commerce and start going to the events. You want to try to find a Chamber of Commerce that is pretty active in the community.
Of course, once you implement the marketing plan, you will need to set S.M.A.R.T. goals for your business to determine if your strategy is working. Learn about the importance of setting S.M.A.R.T. goals for your business even without a storefront here.